Jordan Lane is situated in the exploding town of Woodway along Highway 84, Waco's strongest growth corridor. Woodway provides exceptional quality of life and connectivity due to its location at the intersection of Highway 6 and Highway 84. The Woodway market has a purchasing power of over $1.3B and is a prime location for retail, restaurant and/or office in a booming area where new retail and neighborhoods are constantly popping up along the well established.

Jordan Lane sits near the intersection of Highway 84 and Estates/Hewitt Drive, which is anchored by HEB, Walgreens and CVS and sees over 50,000 VPD pass by.