Franklin Village is located at the lighted, southwest corner of Franklin Ave and South New Road across the street from a high volume Walmart Supercenter. Being one of the busiest intersections in Waco and seeing over 40,000 vehicles per day, this Walmart shadowed retail center provides excellent visibility in the center of Waco.

Anchored by PetSmart, Home Zone Furniture and Our Breakfast Place, the area is surrounded by 1.4 million square feet of retail space.